El.pub Reader Survey Results
March 2002
El.pub News
A free email alerter of the latest news items and associated URLs.
CONTENTS:
Methodology | 1. The survey | 2. Organisation activity (%) | 3. Country (%) | 4. EU funded project participant (%) | 5. Website visit frequency (%) | 6. Number of readers (%) | 7. Priority of sections (%) | 8. Effect of changes (%) | 9. Feedback (%) | 10. Overall (%) | 11. Other comments | 12. Conclusions
A short questionnaire was mailed to the El.pub Weekly subscriber list in January 2002. A copy of the questionnaire is available for download as a zipped text file.
URL: download zipped email questionnaire http://www.elpub.org/quest4.zip
These results are for the survey of newsletter subscribers. In the third survey we had 145 responses (January 2001), second survey (April 2000) we had 124 responses (web and newsletter), and 93 in the first survey (May 1999). In this survey we have 139 replies (March 2002). The response rate is about 12%. Nearly half the respondents visit the web site at least once a week.
The survey was not carried on the web site as the previous survey had very few respondents via the web compared with the e-mail version. In that survey the two questionnaires were different. The result led us to the conclusion that previous entries from the web (first and second surveys) had been from newsletter readers.
URL: January 2001 Survey http://www.elpub.org/results3.htm
URL: April 2000 survey http://www.elpub.org/results2.htm
URL: May 1999 survey http://www.elpub.org/results.htm
What is the principal activity of the organisation you work for?
March 2002 Jan 2001Academic 27 19Information industry 17 16Publishing 15 11Other commercial 14 14Government 11 10Computer industry 8 21Entertainment industry 2 4Broadcasting 1 2Other 4 1There has been a significant drop in the number of people describing themselves as from the computer industry, with more from the academic, publishing and information sectors.
Where are you now?
March 2002 Jan 2001 April 2000EU 75 75 70North America 10 8 20Other European 8 8 4S America 1 - -Asia / Middle East 1 6 3Pacific / Australasia 4 3 2Africa 1 - 1
Are you a participant in a European Commission funded R&D project?
March 2002 Jan 2001Yes 27 26No 73 74
Are you a participant in a national or otherwise publicly funded R&D project?
March 2002Yes 37No 63This is the first time we asked about participation in non-EU programmes. Taken together with the previous question this shows that we reach more project researchers in total than we had thought. Analysing the two questions together we find that 46% of respondents are in a publicly funded research project, 18% are in both an EU and a national project, and 37% of non-EU respondents are in a national project. This is much better contact with researchers than implied by the 27% vs 73% split on just EU projects.
How often do you visit the El.pub web site?
March 2002 Jan 2001Daily 2 4Weekly 40 46Monthly 26 30Less than once a month 24 17Never 8 4
Are you the only person who sees this copy of thenewsletter or is it seen by several people?
March 2002 Jan 2001One 74 752-5 22 175+ 4 8
The question asked people to rate sections of the content as high priority (H), update when possible (C), or drop, given the reduction of resources. Some people only rated some sections so we have added a non-response column.
H C D nWeekly news 69 25 2 4Event lists 24 55 14 7Project info 32 56 8 4Topic info 45 43 1 10Analysis pages 38 39 17 6Resource links and papers 47 37 9 7Assoc links 10 52 25 13E-journal links 34 45 13 8Product links 17 43 32 8Creative tech pages 24 45 21 10VR pages 12 32 45 11Ed publishing pages 30 44 19 6
Do you think the overall effect of the changes that have taken place so far has
Reduced value 10Little effect 44Improved value
38Non-response 8
The question asked what the impact of requests for information on a two-monthly cycle would be.
Ignore 9Reply if subject interesting
71Leave service
1Welcome chance to input views
17Non-response 2
The web site content is designed to cover the technical aspects of electronic publishing R&D rather than the market aspects. Do you think overall the site is
March 2002 April 2000Too technical 12 4Too market oriented 4 6About right 80 83Non response 5 7Although these figures are not very different they may reflect the shift in organisations shown in section 2 above.
73% no comment, 14% positive but uninformative, 13% positive and informative.
The figures are similar to those in the past surveys. The level of support for the service remains high despite the changes that have taken place over the past few months.
There is some reason to believe that the figures reflect the specific views of the newsletter readers and that the web users may vary from this in part. The low score of the VR pages is not surprising as we publish a separate VR newsletter, which has its own devoted readers. Only a limited amount of VR news is published in both. Another low scorer, product links, seems to be of more interest to web readers as the product pages are one of the most popular entry points to the web site, probably from search engine hits.
Although news continues to be the prime interest of readers, the high demand for other information such as topic, project, and resource pages, continues despite the drop in resources currently available for updating these sections. The publishers will try to continue to keep these sections up-to-date at the expense of the other sections such as creative technology and events. The sections on associations and products will remain but not be actively extended.
We would like to thank all the people who took part in the survey, for helping us keep the site aligned with user requirements.
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